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Join Greg Warner, MarketSmart’s CEO and Founder, as he moderates our most collaborative event and learn from your peers! Join us to hear how fundraisers… Read More
HOW TO LAND MEETINGSwith Major and Legacy Donor Prospects Who are Ready for Your Outreach Jerold Panas used to say, “If you could just land… Read More
Self-actualization (realizing one’s full potential) rests at the top of Maslow’s hierarchy of needs. Donors aim for self-actualization and giving helps them make progress toward that goal…. Read More
Trust is the cornerstone of all meaningful relationships. Fail to build trust and you’ll fail to get the gift. It’s that simple. Build trust… Read More
Join Greg Warner, MarketSmart’s CEO and Founder, as he walks you through our newest product: the Door Opener Engagement Effort. “It is a plain fact… Read More
No one likes getting cold calls and you probably don’t like making them. That’s why, these days, you need to insert a crucial step in between your marketing/communications and… Read More
First, what are we really talking about when we say moves management? Wikipedia says, “moves are the actions an organization takes to bring in donors, establish relationships,… Read More
First, there’s a lot of talk about donor retention these days. Don’t get me wrong. I believe it’s critically important to retain donors with awesome… Read More
If you’re stuck wondering how to involve your supporters with your mission, look no further. Here are 35 ideas from a stream of my consciousness…. Read More
I recently stumbled upon a neat paper titled Nostalgia: The Gift That Keeps Giving. Here’s a summary: Overview 1. Nostalgia is a very personal, social emotion that… Read More
HOW TO LAND MEETINGSwith Major and Legacy Donor Prospects Who are Ready for Your Outreach Jerold Panas used to say, “If you could just land… Read More
A couple of weeks ago, my longtime friend Dr. Russell James presented his top recommendations for fundraisers to consider especially during the coronavirus era. If… Read More
Nearly ten years ago I made a new friend. It started out with an error. I wrote a blog post about the link between childlessness… Read More
We are going to get through this, and history proves it. For many of us, this is not the first economic downturn we have seen… Read More
VIEW THE RECORDING AND DOWNLOAD THE SLIDES: Key Findings from the 2020 Major Gift Benchmark Study Ryan and Jeff share insights and highlights from the… Read More
How to Qualify Major and Legacy Gift Prospects with Predictive Analytics and Donor Surveys Why are predictive analytics and donor surveys so popular in major… Read More
“Have you read this one?” “Zach, hold on I didn’t even finish the other articles you sent me yet.” I guess I was being a… Read More
When it comes to “hot” topics in the nonprofit sector, none may be more prevalent than donor-advised funds (DAFs). You seemingly can’t go to any… Read More
What You Need to Know about Donor-Advised Funds in 2020 What is a DAF and how do they work? Why are DAFs growing so fast?… Read More
How to market QCDs How do QCDs work? When do donors have to make a decision? How are other organizations doing it? Learn that and… Read More
What You Need to Know About Online Will-Writing Tools Should you invest in online tools that help your supporters write their own wills? The short… Read More
0.75x 1x 1.25x 1.5x 2x 0:0009:31 Channel Fragmentation (EF-S04-E03) Apple PodcastsGoogle PodcastsShare Leave a ReviewListen in a New WindowDownloadSoundCloudStitcherSubscribe on AndroidSubscribe via RSSTuneIn RadioSpotifyPlayer Embed… Read More
0.75x 1x 1.25x 1.5x 2x 0:0009:31 Channel Fragmentation (EF-S04-E03) Apple PodcastsGoogle PodcastsShare Leave a ReviewListen in a New WindowDownloadSoundCloudStitcherSubscribe on AndroidSubscribe via RSSTuneIn RadioSpotifyPlayer Embed… Read More
0.75x 1x 1.25x 1.5x 2x 0:0025:51 The Consideration Process for Major Donors and Legacy Supporters (EF-S04-E02) Apple PodcastsGoogle PodcastsShare Leave a ReviewListen in a New… Read More
Feeling like your job is getting harder because donor expectations have changed and competition for the charitable dollar is growing?
Finding that the old orthodoxies and conventions espoused by so-called experts in online echo-chambers and at conferences don’t work anymore?
Want to help more people make impact by facilitating their acts of philanthropy but feel like too many obstacles keep getting in your way?
Then this book is for you.
Engagement Fundraising was developed from the perspective of a donor who discovered firsthand that the impersonal, spray-and-pray approaches of his beloved charity were not only offensive but also wasteful and ineffective. So he took action. And now, you can too.
Subscribe to our blog today and get actionable fundraising ideas delivered straight to your inbox!
