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On the cutting-edge.
The return on investment is off the charts.
You want to help donors make smart estate planning decisions — not make cold calls — right? Now you can do more of what you do best, and less of what you deplore. Our proven system helps fundraisers like you engage in more meaningful conversations with highly qualified, wealthy, passionate, and philanthropic minded donor prospects — when they are ready for your outreach.
If you’re getting low response rates, then it’s very likely that your ‘nonresponders’ are wondering why you’re so hell-bent on polluting the environment. Why not join so many other smart legacy gift officers who’ve learned how to save on printing and postage?
Reduce the friction involved in the consideration process with words, phrases, and designs that align with where each supporter resides in the consideration continuum.
These days, your donor prospects want to self-educate and self-navigate the decision-making process at times that are convenient for them, using media channels they prefer. We help fundraisers like you enable that process. Then, our tracking technologies notify you when they are ready to take action.
Finally there’s a way to jumpstart your efforts to grow your legacy society quickly — and cost effectively. Plus our donor-centric system encourages supporters to disclose their gift intentions so you can document them. In fact, they’ll even tell you how much they include in their bequest.
What you’ve done is game-changing.
MarketSmart helps you get more meetings with major and legacy donor prospects — so you can be the fundraiser you always wanted to be.
The results have been amazing.
On the cutting-edge.
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