Katherine has over 25 years of experience in the fundraising industry as a consultant, development officer, and advancement team manager. As a member of Blackbaud’s Analytics Consulting Team for over a decade, her role facilitates strategic, customer-facing content for Blackbaud Target Analytics’ custom modeling, wealth screening, and prospect research solutions to enhance customers’ development efforts with data-driven strategies. Before assuming this role, she served as the national director of gift planning at the National Multiple Sclerosis Society home office. Katherine is a frequent speaker at bbcon, NACGP, APRA, AFP, and other industry conferences.
Over the past 6 years, in his role as Senior Solutions Advisor at MarketSmart, Jeff has advised organizations of all sizes on Engagement Fundraising. Leveraging integrated technology and marketing, MarketSmart helps nonprofits generate, qualify, cultivate and prioritize potential donors. Over the years, Jeff has consulted with dozens of disease research organizations, such as American Lung Association, Fred Hutchinson Cancer Research Center, Moffitt Cancer Center, and more.
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