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Lots of folks think donors are disappearing. While populations in the U.S. and other philanthropic countries are still increasing how can it be that donors… Read More
It has been a busy month here at MarketSmart! Thanks to your suggestions, we’ve implemented a few incredibly useful features: NotificationsThere is a new tab… Read More
I know, change is hard. But I think too many people are afraid of change and disruption when they really should be afraid of being afraid…. Read More
Piñatas are decorative, papier-mâché containers usually filled with candy. I learned about them at children’s birthday parties. There, the children get a chance to whack ’em with a stick… Read More
1. Indecisive. They want and need to give and they might have organizations in mind, but they haven’t decided where to give yet. 2. Fearful…. Read More
$410 billion. Hooray! Right? Not so fast! Lots of folks are not so happy. So today I’m going to tell you what they are missing that… Read More
I came across this very interesting article a couple of weeks ago and thought I’d share it since it led me to a terrific new… Read More
I came across this very interesting article a couple of weeks ago and thought I’d share it since it led me to a terrific new… Read More
Each year we round up the most popular blog posts from the prior year to create a book for our readers. I’m excited to share… Read More
Here are some types of donor scores I’ve seen: Wealth scores Capacity scores Legacy gift likelihood scores Major gift likelihood scores Annual gift likelihood scores… Read More
You can, indeed, email your supporters every single day. I realize you and your communications team members probably just fell out of your chairs. After… Read More
She told me others would say I was unprofessional. I was asked to lead a roundtable discussion at a conference recently. So I did. And afterward… Read More
Sadly, I’ve witnessed all of these but I truly believe #1 is the worst. Here are my top 10 traits of terrible fundraisers that drive major… Read More
On Monday I wrote about the oversized check photo-op and posted a link to it on LinkedIn. The post is approaching 10,000 views in under 48 hours. Clearly… Read More
I hadn’t really thought about it until now, but I have always felt uncomfortable seeing a bunch of fundraisers holding an oversized check. Perhaps, subconsciously… Read More
No. Sorry. It isn’t. For example, if you search for environmental organizations on Wikipedia, you’ll find the following list: Why should anyone make a major gift… Read More
0.75x 1x 1.25x 1.5x 2x 0:0019:07 The Day of Reckoning (Season 2, Episode 10) Apple PodcastsGoogle PodcastsShare Leave a ReviewListen in a New WindowDownloadSoundCloudStitcherSubscribe on… Read More
0.75x 1x 1.25x 1.5x 2x 0:0019:07 The Day of Reckoning (EF-S02-E10) Apple PodcastsGoogle PodcastsShare Leave a ReviewListen in a New WindowDownloadSoundCloudStitcherSubscribe on AndroidSubscribe via RSSTuneIn… Read More
Are scores really worth the trouble? It seems like every service provider has a scoring system for your donors. They've got capacity scores, likelihood scores,… Read More
Are scores really worth the trouble? It seems like every service provider has a scoring system for your donors. They've got capacity scores, likelihood scores,… Read More
Why do they fail? I’ve met with hundreds of organizations since I began helping nonprofits and I can tell you that I’ve seen all kinds… Read More
We have some really exciting news to share with you! MarketSmart’s Open API is officially out of Beta, and thanks to feedback from Beta users,… Read More
Above average fundraisers have developed the ability to create and deliver value where the donor has never thought to look for it. Related Posts: >>Value… Read More
0.75x 1x 1.25x 1.5x 2x 0:0014:20 Fundraising Climate Change (Season 2, Episode 9) Apple PodcastsGoogle PodcastsShare Leave a ReviewListen in a New WindowDownloadSoundCloudStitcherSubscribe on AndroidSubscribe… Read More
Feeling like your job is getting harder because donor expectations have changed and competition for the charitable dollar is growing?
Finding that the old orthodoxies and conventions espoused by so-called experts in online echo-chambers and at conferences don’t work anymore?
Want to help more people make impact by facilitating their acts of philanthropy but feel like too many obstacles keep getting in your way?
Then this book is for you.
Engagement Fundraising was developed from the perspective of a donor who discovered firsthand that the impersonal, spray-and-pray approaches of his beloved charity were not only offensive but also wasteful and ineffective. So he took action. And now, you can too.
Subscribe to our blog today and get actionable fundraising ideas delivered straight to your inbox!
