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Jim Langley’s 4-Step Process for “Reimagining Fundraising Operations” Webinar Held October 27, 2021 Join Jim Langley, renowned expert on how institutions can adapt best to… Read More
Let technology do what you don’t do well. Everyone knows that technology has been the key for innovation in the private sector. But the nonprofit… Read More
The reasons why fundraisers won’t make outbound calls to donors are because they are: FEARFUL: They fear rejection. CONFUSED: They don’t know what to say…. Read More
Instinct. When I first started helping nonprofits raise major gifts for less, I instinctively knew that the traditional planned giving web content most vendors supplied… Read More
It always frustrates me to hear fundraisers or their consultants concern themselves with vanity metrics like response rates for lead generation efforts. Honestly, I’m tired… Read More
Apple will be driving change yet again. Yep! You know Apple. In addition to all the wonderful products they create, there’s one thing they also… Read More
ALL ABOUT AUTOMATION How to Leverage Technology to Automate Tedious Tasks—So You Can Spend More Time Raising Major Gifts Webinar Held August 4, 2021… Read More
If you work for a college or university, you already know that many of your donors give because of the experience they had when they attended your institution. For… Read More
Thinking about sending out a donor survey? If so, be sure to use the survey responses properly so you ‘speak’ personally and relevantly to each… Read More
Catching up. If you read all my previous posts (starting here) about how you can use marketing automation to raise more major and legacy gifts,… Read More
Quick review In my previous post I outlined the 3 types of marketing automation tools fundraising operations really should understand. Plus I recommended you deploy… Read More
In this previous post we discussed the fact that lower-level, basic automation works better for raising low-dollar donors. That’s why you need more sophisticated automation… Read More
Too many nonprofits mistakenly assume that the best way to increase major gifts fundraising is to hire more major gifts officers. To a point, this… Read More
SPOILER ALERT: You can’t afford not to automate your fundraising operations In my previous post, I promised to examine whether or not you can afford… Read More
Quick review In my previous post I outlined the reasons why nonprofit fundraising operations need marketing automation so they raise money more cost-efficiently. In this… Read More
Fundraising is getting harder You don’t just feel it. You know it from the data. Retention is getting tougher. Attracting new donors is becoming more… Read More
SCHEDULING VISITS IS SCARY… but it doesn’t have to be that way. Webinar held June 23, 2021 Learn why Kevin Fitzpatrick used to suck at… Read More
Today, I’ll be treating you to a guest post written by a true fundraising legend— David Love. David (also known as The Godfather of Good)… Read More
How and Why Fundraising Will Need to Change Webinar Held May 12, 2021 Join James Langley, renowned expert on how institutions can adapt best to… Read More
How to Plan for a Capital Campaign in 3 Simple Steps Webinar Held March 31, 2021 If there is a capital campaign in your… Read More
According to the author of a book titled WHO REALLY CARES, Arthur C. Brooks, there are 4 forces in American life that are primarily responsible for… Read More
Our sector is, once again, awaiting the results of Giving Tuesday without much thought about what value WE are giving to our supporters— and that’s… Read More
1. Be truthful, no tricks! Ever! You cannot build relationships upon lies. Not even white lies. 2. Be relevant. To do that, you must consider… Read More
I’m very thankful that Dr. Russell James has graciously shared 10 smart ways your supporters can give wisely before the end of this year. He… Read More
Feeling like your job is getting harder because donor expectations have changed and competition for the charitable dollar is growing?
Finding that the old orthodoxies and conventions espoused by so-called experts in online echo-chambers and at conferences don’t work anymore?
Want to help more people make impact by facilitating their acts of philanthropy but feel like too many obstacles keep getting in your way?
Then this book is for you.
Engagement Fundraising was developed from the perspective of a donor who discovered firsthand that the impersonal, spray-and-pray approaches of his beloved charity were not only offensive but also wasteful and ineffective. So he took action. And now, you can too.
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