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0.75x 1x 1.25x 1.5x 2x 0:0015:50 What Data Fundraisers Want to Qualify and Prioritize Donors (Season 3, Episode 9) Apple PodcastsGoogle PodcastsShare Leave a ReviewListen… Read More
I think too many in the nonprofit sector fear failure. Unfortunately, that paralyzes people. It prevents them from making decisions and thwarts innovation. In most… Read More
Stay with me on this. Of course, you can’t expect to get money out of a piggy bank unless you first make deposits. That framework… Read More
If your end-of-year ‘interruption’ marketing results were not what you hoped for, perhaps my prediction about ‘FUNDRAISING CLIMATE CHANGE‘ (in my book, Engagement Fundraising) is… Read More
This is so cool! You’re going to love it! Thanks to the good people at the National Philanthropic Trust, now you can take a… Read More
Additional Supporter Qualification Data When it comes to connecting with your supporters, the more relevant information you have, the better. Wouldn’t it be great to… Read More
I think donors like to qualify themselves, educate themselves, involve themselves, and solicit themselves. I call these the “four selfs” of Engagement Fundraising: Self-qualification Self-education… Read More
I’ve never really felt comfortable with the phrase “moves management.” If you’re unfamiliar with the term, it refers to a process Gift Officers or other… Read More
As Henry David Thoreau pointed out: “It is not enough to be busy, so are the ants! The question is, what are we busy about?”… Read More
0.75x 1x 1.25x 1.5x 2x 0:0020:53 What To Do When A Donor Won’t Accept Your Outreach (EF-S03-E08) Apple PodcastsGoogle PodcastsShare Leave a ReviewListen in a… Read More
0.75x 1x 1.25x 1.5x 2x 0:0020:53 What To Do When A Donor Won’t Accept Your Outreach (Season 3, Episode 8) Apple PodcastsGoogle PodcastsShare Leave a… Read More
If you have been following our past posts, you should have a deep understanding of Engagement Fundraising and its fundamental concepts by now. You may… Read More
People are busy. They’re also drowning in information, data, marketing, and fundraising communications. Gaining their attention isn’t easy. Here are 3 scientific concepts to help… Read More
I’m excited to share that Clairification Claire (Claire Axelrad) will be hosting a webinar with us on Tuesday, January 8th at 2 PM EST. This… Read More
OUTS Being disrespectful, interrupting & annoying supporters Spray-n’-pray marketing Show up n’ throw up presentations Treating donors like ATM machines Asking for money (begging) Counting… Read More
A Welcome Discovery! I came across this terrific little book while I was home, nursing a really bad cold this past week. I bought it a… Read More
Feeling like your job is getting harder because donor expectations have changed and competition for the charitable dollar is growing?
Finding that the old orthodoxies and conventions espoused by so-called experts in online echo-chambers and at conferences don’t work anymore?
Want to help more people make impact by facilitating their acts of philanthropy but feel like too many obstacles keep getting in your way?
Then this book is for you.
Engagement Fundraising was developed from the perspective of a donor who discovered firsthand that the impersonal, spray-and-pray approaches of his beloved charity were not only offensive but also wasteful and ineffective. So he took action. And now, you can too.
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