I say BS.
I’ve encountered several people who believe this, and I don’t understand why they teach it to new development professionals.
Ultimately, I think it comes down to a lack of understanding of what sales TRULY is.
Of course, Major Gift fundraising should not at all be modeled after slimy sales techniques, but sales done well is incredibly rewarding and honorable work.
Some of the similarities between high performers in major gifts and sales:
Of course, there are some differences in sales and fundraising, but “nothing alike?”
Do you agree or disagree?
What’s something you’ve learned from sales leaders?
Post written by our good friend Kevin Fitzpatrick owner of One Visit Away, a consulting business helping leaders of nonprofits schedule more and better visits with their benefactors. Kevin’s goal is to help fundraising professionals constantly seek to deepen their relationships with their benefactors. After all, you’re just One Visit Away from growing your mission and your impact.
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