If you know me and this blog, you know that I talk about the Pareto Principle a lot. That’s the concept developed by Vilfredo Pareto in 1906 when he determined that 80% of the land in Italy was owned by 20% of the people. He later found that 80% of the peas in his garden came from just 20% of his pea plants.
I bring this up so often because, if you are like most, 80% of your organization’s revenue comes from just 20% of your supporters. And, in many cases these days, that is becoming 90/10.
So, as this year comes to a close and you start planning for 2017, remember to consider the Pareto Principle. Then reach out to us because that’s just about all we do!
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