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Why the Heck Should a Donor Give You One Red Cent?
If you have 18 minutes to spare, I implore you to spend it watching this speech.
In just 18 minutes Simon Sinek will help you understand that it’s not what your organization does but, rather, why you do it that is important for success.
He’ll show you how Steve Jobs used this approach. And, if you take the message to heart, you’ll be inspired to refocus your mission on what’s really important.
Almost 18.5 million people have already viewed this speech. Isn’t it time you saw it? I promise, you’ll be glad you did.
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Get the book!
Feeling like your job is getting harder because donor expectations have changed and competition for the charitable dollar is growing?
Finding that the old orthodoxies and conventions espoused by so-called experts in online echo-chambers and at conferences don’t work anymore?
Want to help more people make impact by facilitating their acts of philanthropy but feel like too many obstacles keep getting in your way?
Then this book is for you.
Engagement Fundraising was developed from the perspective of a donor who discovered firsthand that the impersonal, spray-and-pray approaches of his beloved charity were not only offensive but also wasteful and ineffective. So he took action. And now, you can too.
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