Stop interrupting your supporters with expensive junk mail and offensive spam.
See which supporters are
most highly engaged in real-time.
Our engagement scoring is based on each supporter’s online and offline involvement with your organization’s mission.
See who’s clicking, when and for how long. Learn more about each supporter’s interests, passion, and desires.
Assign case loads more effectively. Reach out to supporters when they are ready. Close more gifts faster.
Track and monitor each individual supporter’s engagements
Be more considerate of their wants and needs
Recognize where they reside in the gift consideration process
Send the right messages at the right times
Be more donor-centric, efficient and effective
Get the book!
Feeling like your job is getting harder because donor expectations have changed and competition for the charitable dollar is growing?
Finding that the old orthodoxies and conventions espoused by so-called experts in online echo-chambers and at conferences don’t work anymore?
Want to help more people make impact by facilitating their acts of philanthropy but feel like too many obstacles keep getting in your way?
Then this book is for you.
Engagement Fundraising was developed from the perspective of a donor who discovered firsthand that the impersonal, spray-and-pray approaches of his beloved charity were not only offensive but also wasteful and ineffective. So he took action. And now, you can too.