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Are you a show up and throw up fundraiser?

Greg Warner is CEO and Founder of MarketSmart, a revolutionary marketing software and services firm that helps nonprofits raise more for less. In 2012 Greg coined the phrase “Engagement Fundraising” to encapsulate his breakthrough fundraising formula for achieving extraordinary results. Using their own innovative strategies and technologies, MarketSmart helps fundraisers around the world zero in on the donors most ready to support their organizations and institutions with major and legacy gifts.

I’m sure you’ve run into a bunch of “show up and throw up sales people” in your lifetime.
“Show up and throw up selling” is often chastised in the private sector. That’s when a salesperson promotes themselves and their company or spews meaningless information, stats, and figures. They talk a lot and say very little. They tell stories that make them feel good. Their focus is all wrong. It’s upside-down, inside-out and backwards.
 
Here’s how to tell if you are guilty of being a show up and throw up fundraiser:
-Do you talk about 10-25% of the time you are with your supporters?
-Do you ask questions?
-Are you truly, sincerely interested in the answers to your questions?
-Do you seek alignment between your supporters’ individual missions and your organization’s?
 
Show up and throw up fundraising If you answered “Yes” to each of these questions, congratulations. You are NOT a show up and throw up fundraiser.
SEE ALSO: Is your job really to raise money?
 
 
 
 
 
 
 
 
 

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