A harsh reality most fundraisers don’t want to face

What donors value is often their time without you and not their time with you.

Ouch! Yep! That’s right. I said it. And I know it’s hard to take.

Sadly, as time goes on, the value your donors place on their time will only grow since the more money people have, the less time they have.

But there’s good news!

Your donors still want to make a difference in the world. They want to make an impact. They want to find meaning in their lives. And, feel good!

So, in order to combat this dilemma, ask yourself the following questions:

• How can I serve my organization’s donors better while accommodating their time constraints?
• How can I be more mindful of their time constraints?
• How can I provide more value to them so they’ll spend more time involving themselves with my organization’s mission?
• Do they want more information, transparency, or education?
• Do they want to become more engaged? How?
• Do they want to be recognized publicly? Or do they want privacy?
• How can I facilitate a relationship and partnership with my organization and our shared mission in a way that accommodates their time constraints?
• How can I serve them better and make them feel good?

Related Posts

>> 10 Things You Should Know About Successful Fundraising
>> 6 of the biggest reasons why you don’t get major gifts from people with capacity
>> Most planned gift prospects don’t ever want to meet you

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