I love my staff!! They are so thoughtful! They figured that some of our thousands of blog subscribers might want a super-concise…
Before I give you the secret and how it applies to your fundraising efforts, you should know that lots of people…
I really can't say it any better than this ad thanks to LegacyVoice, a legacy administration and marketing firm based…
My pal (Tricia Benson) used to work at Human Rights Campaign. During her tenure, we helped her conduct a couple…
Recently, my friends at Veritus Group (led by two industry icons— Richard Perry and Jeff Schreifels) determined the following: - Organizations…
Here's a list of top 10 reasons why your donor outreach fails: #10. It's boring #9. It's impersonal #8. It's…
One of our clients achieved extraordinary results last year. They generated more leads for planned gifts and uncovered more previously…
Thanks to Giving USA and Third Sector's Gross Domestic Philanthropy report, we now know that the United States continues to be the…
Pokemon Go is a shiny object. A time waster for a fundraiser seeking serious results. It focuses on the lowest…
My pal Dr. Russell James is at it again. This time, he researched what fundraiser job titles inspire more engagement, connectivity,…
Recently I was interviewed by Mazarine at Wild Woman Fundraising! You can hear the interview here. There's one big point from the…
All of us have been there. Sometimes we find ourselves stuck in situations that just plain suck! Think yours is…
Last year I worked with Dr. Russell James to present his findings on what words work to raise money (Check…
Mark Twain once said, "I can live for two months on a good compliment." I recently saw that quote and…
Einstein once said: "Not everything that counts can be counted and not everything that can be counted counts."We all know…
# 10. Too much rapport building (not enough alignment of organizational needs with donor passions and interests) # 9. Talking…
"Content is money!" That's what Abila says. Here are 6 big recommendations from Abila's donor loyalty study: 1. Spend time…
Here are 5 great lessons fundraisers can learn from Subway: 1. Ask for feedback. 2. Say please. 3. Use the…
Everyone says the number one reason why people give is because they were asked. I think this axiom might…
Remember Candid Camera? In this old episode, they set out to prove how easy it is to get someone to conform.…
Infographics Short, "self-contained" emails (with no hyperlinks) that include very brief updates Short letters or online articles (2-3 paragraphs) Highly…
What donors value is often their time without you and not their time with you. Ouch! Yep! That's right. I…
I'm sure you've run into a bunch of "show up and throw up sales people" in your lifetime. "Show up…
Great Gift Officers have common traits. Here they are: Genuine curiosity. They ask donors questions and they truly care about…