Call reluctance is a term used in sales but it applies to fundraising too! Call reluctance is when a fundraiser allows…
Question: Does more donations made over many years (longevity of giving) truly lead to an increase in the likelihood of…
According to the 2014 U.S. Trust Study of High Net Worth Philanthropy volunteerism among high net worth individuals last year…
1. Constantly ask them to refer you. Have a referral mindset and remember, if you don't ask... you won't get.…
The single smartest, lowest-cost and fastest way to generate more new major donors is to ask your current major donors to…
The Association of Fundraising Professionals International Conference is here! Literally!! My firm is located in Maryland, just outside of D.C.…
You must recognize that most of your supporters will never stop considering whether to give to you. Recently, as we working…
Sometimes we fail. Everyone fails. In fact, there has never been a successful person who has not experienced failure. Of…
Thanks to AFP's Growth-In-Giving Initiative, you now have a very simple way to evaluate your organization's year-over-year results for gains…
Thanks to AFP's Growth-In-Giving Initiative, you now have a very simple way to evaluate your organization's year-over-year results for gains…
Too often people engage with charities but get very little in return. Yet, they keep trying. They'll involve themselves with…
I stumbled on the following poll that left me scratching my head. Why do so many PG folks "Strongly Agree"…
1. For memorials Let donors know that they can turn their Donor Advised Fund into a sort of "memorial fund" to…
It's not just important. It's essential that you allow donors to feel awesome about themselves. Therefore, you just have to…
It's still stings. Every single time I see that nonprofit organization's logo, it hurts. I had been making donations…
My pal Steven Screen is one of the best fundraising copywriters in the U.S. Seriously! He and his friend Jeff…
You may be all alone out there. Charged with uncovering hidden bequest gifts, generating new leads and meeting with supporters…
As many of you probably already know, when I first started examining the nonprofit space, I was baffled, dumbfounded, perplexed and…
If you’ve been reading our blog for a while, you know that I’m a big fan of Dr. Russell James,…
Last week one of my blog posts told you make sure to stay away from the word "bequest" in your…
Tracy Malloy-Curtis is a real fundraiser. She's passionate, hard-working, and smart! ...My kinda fundraiser. Here's a little bit of…
Use family words (stories and simple, colloquial words) not formal words Use social examples/norms such as: Many of our donors…
Curt Swindoll, Executive Vice President for Strategy at Pursuant (a fundraising consultancy), outlined 4 trends that will reshape the nonprofit landscape.…
I always recommend including inserts with my clients' annual fund thank you letters. Doing so builds awareness for planned giving…