Categories: Fundraising

5 Ways to Use Events to Generate Enormous Planned Gifts

1. Have an announcer point out who among the attendees is already in the Legacy Society (ask permission first).
 
2. Mention, “if you are wondering what legacy giving is all about, it’s easy, just ask me or a Legacy Society Member.”
 
3. Put check boxes asking if the invitee has already left a gift or might consider doing so on the response forms (such as RSVP’s).
 
4. Put your bequest language and tax ID in programs or other materials plus remind folks that beneficiary designations are easy to change.
 
5. Hang signs, posters or banners of bequest donors who are no longer alive along with a message inspiring others to consider a similar lasting gift.
 
 
 LIKE THIS BLOG POST? PLEASE SHARE IT AND/OR SUBSCRIBE

Greg Warner

Share
Published by
Greg Warner

Recent Posts

What Gift Officers Should Put in Their LinkedIn Experience Section

If you’ve read our other posts about LinkedIn, you understand that the point of your…

1 day ago

The Most Important Fundraising Metric: The 20-Year Relationship

When we conduct our Vital Signs Assessment, looking for indicators of fundraising success or struggle…

6 days ago

Why Organizations That Institute the Greatest Demands for Accountability Perform So Poorly

For the most part, everyone agrees that metrics are good. Accountability is good – even…

1 week ago

Don’t Just “Find” Donors; Build Relationships for Lasting Impact

"Where do we find donors?" I'm asked that question quite a bit. To begin, let's…

2 weeks ago

FREE Webinar: Fundraise Smarter, Not Harder: How to Leverage Automation for Optimal Results

FUNDRAISE SMARTER, NOT HARDER: How to Leverage Automation for Optimal Results May 8, 2024, at…

2 weeks ago

31 Donor Discovery Strategies That Sincerely Engage Wealthy Supporters

Prospect research, RFM, wealth screeners, and other hands-off/arm’s-length methods of donor discovery can only work…

2 weeks ago