But I’m not so sure donors really use these things very much. And, after reviewing two of our client’s planned giving websites I found that I was right (at least for those two).
Here are the results from my digging around:
Now, you should also know that one of my clients told me last month that they once closed a $1 million CGA as a result of their online gift calculator. That’s the kind of story that has always prevented me from dropping the calculator altogether.
What do you think? Have you had awesome success with your online calculator?
>> How to Forecast How Much Planned Giving Revenue You Will Get
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