I haven’t been much of a fan of Facebook for my business. I simply prefer LinkedIn.
But recently it occurred to me that some fundraisers really like it. And, who am I to decide how they should engage with me and my company? So about a month ago we decided to start posting on our somewhat dormant MarketSmart Facebook page again.
Do you prefer Facebook? If so, you might want to LIKE our page so you can get updates and helpful, educational information there.
Lesson learned! Let your customers (and donors) engage with you as they want on their terms. Make it convenient. Be customer-centric (donor-centric).
Fundraising's worst oversimplification is: “People give because they’re asked.” That’s like saying those who agree…
If you’ve read our other posts about LinkedIn, you understand that the point of your…
When we conduct our Vital Signs Assessment, looking for indicators of fundraising success or struggle…
For the most part, everyone agrees that metrics are good. Accountability is good – even…
"Where do we find donors?" I'm asked that question quite a bit. To begin, let's…
FUNDRAISE SMARTER, NOT HARDER: How to Leverage Automation for Optimal Results May 8, 2024, at…