I haven’t been much of a fan of Facebook for my business. I simply prefer LinkedIn.
But recently it occurred to me that some fundraisers really like it. And, who am I to decide how they should engage with me and my company? So about a month ago we decided to start posting on our somewhat dormant MarketSmart Facebook page again.
Do you prefer Facebook? If so, you might want to LIKE our page so you can get updates and helpful, educational information there.
Lesson learned! Let your customers (and donors) engage with you as they want on their terms. Make it convenient. Be customer-centric (donor-centric).
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