Categories: Fundraising

“You’re in Sales! Get Over It!” or The Difference Between Fundraising and Selling

A while back, I wrote a blog post about the difference between buying and giving.

I said, “There is no difference between buying and giving.  So, in order to inspire a monetary exchange (for profit or nonprofit), you must provide value to others.”

A few brave folks responded to my post. One said, “I caution us to take a close look at this, there is a distinct difference between consumer driven transactions and philanthropy.” Another said, “There is a difference and it is a huge one.” And, yet another, said, “There is a huge difference.”

I disagreed with all of them.  You can see their comments here.

Recently I began to think, if there is no difference between buying and giving, then there must not be a difference between fundraising and selling. I wondered if anyone else had anything to say about the subject. So I Googled it and found a wonderful quote that settled the argument succinctly. I figured I’d share it here with you today. It’s from Tom Suddes and it’s brilliant!

“You’re in sales! Get over it!

Thanks Tom.

Greg Warner

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Greg Warner

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