The Leadership Attribute We Need Most: Master WeaverJim LangleyOctober 10, 2025We will not build better advancement operations… – or sustain fundraising success – or build stronger cultures of philanthropy –…More
6 Reasons Why Major Donor Prospects Ignore Your Outreach EffortsGreg WarnerOctober 8, 2025Major donor outreach isn’t easy. When you have success, it feels great. But more often, your efforts to make contact…More
Fundraisers Need to Be Passionate About More Than MissionJim LangleyOctober 3, 2025Many job descriptions claim to be looking for a fundraiser who will be “passionate about our mission.” That’s a good…More
Stewardship with Soul: Emotional Intelligence Beyond the GiftBill CrouchSeptember 29, 2025Too many fundraisers treat stewardship like the closing chapter. The thank-you note. The impact report. The ribbon-cutting ceremony. But in…More
Fundraising Boss vs. Advancement LeaderJim LangleySeptember 26, 2025Fundraising bosses want you to get gifts; advancement leaders want you to build partnerships. Fundraising bosses want you to solicit…More
Activity vs. Strategic Activity: Which Works Better for Major and Legacy Gift Fundraising Operations?Greg WarnerSeptember 24, 2025I worry when fundraising leaders confuse activity with advancement. Too often I hear that staff are celebrated for how many…More
One Size Doesn’t Fit All: How Emotionally Intelligent Fundraisers Adapt to Donor StylesBill CrouchSeptember 22, 2025Ever had a donor go quiet on you after a meeting that felt great? Or sat across from someone who…More
The First Commandment of Advancement: Show Don’t TellJim LangleySeptember 19, 2025A donor once shared with me why he had given so generously to an oceanographic institute on the far coast…More
Navigating Internal Tensions: Emotional Intelligence Inside the Fundraising OfficeBill CrouchSeptember 15, 2025Most people think of emotional intelligence as a tool for managing donor relationships. But some of the most critical applications…More
How To Irritate Good DonorsJim LangleySeptember 12, 2025Want to know how to get under your donors’ skin? Ask them to do something small after they’ve made a big…More
A Good Problem – What to Do If You Have Too Many Pre-qualified Major Donor ProspectsGreg WarnerSeptember 10, 2025This is a classic good news / bad news scenario. The good news is, we have way more pre-qualified major…More
Donor Visits That Matter: Designing Emotionally Intelligent ConversationsBill CrouchSeptember 8, 2025A donor visit isn’t just a meeting. Done well, it’s a moment of transformation—for the donor and the mission. But…More
Moves Management: Misunderstood and MisappliedJim LangleySeptember 5, 2025In his recent article in APRA’s Connections, Tim DeCelle reveals, “In a 2019 interview, the now-retired David Dunlop reflects on…More
The Power of Calm Leadership: Why Desperation Deters ProgressJim LangleyAugust 29, 2025If you’re desperate, I can’t help you raise money. Nor can anyone else, though some may claim they can. Desperation…More
The Major Gifts Iceberg – What Lies Beneath that First Major Gift?Greg WarnerAugust 27, 2025Have you ever closed a gift that left you underwhelmed and feeling like you left money on the table? Maybe…More
Rejection Without Resentment: The Emotionally Intelligent Fundraiser’s Response to “No”Bill CrouchAugust 25, 2025In fundraising, rejection is inevitable. You’ll hear “no” more than “yes.” You’ll experience silence more than applause. And if you’re…More
Unheard Voices That Come Back to Haunt FundraisingJim LangleyAugust 22, 2025Too infrequently, unheard voices and various levels within our organizations include: Lapsed donors, whom we too rarely seek out, even…More
The Smarter Way to Prioritize Your Major Donor Outreach: Let Prospects Reveal Themselves to YouGreg WarnerAugust 20, 2025Fundraisers are constantly told to “get out and meet more donors.” But that advice misses the deeper issue: outreach takes…More
Planned Giving Is a Love Letter: Emotional Intelligence in Legacy FundraisingBill CrouchAugust 18, 2025There’s a special kind of generosity that lives in planned giving. It’s forward-looking. Reflective. Sacred. And almost always… deeply emotional.…More
Impact: How We’re Being Short-sighted in Responding to What Donors WantJim LangleyAugust 15, 2025As fundraisers, we’re being short-sighted as to what donors really want. Here’s an example. The Juilliard School of Music replaces…More
How Nostalgia Drives Giving and Why Donors Open Up When They Tell Their StoryGreg WarnerAugust 13, 2025There’s something we’ve been doing for our customers over here at MarketSmart for many years. But we haven’t shared this…More
Fundraising in Uncertain Times: Emotional Intelligence as Your Steady HandBill CrouchAugust 11, 2025The world feels uncertain. Crises come fast. Budgets shrink. Priorities shift. And in the nonprofit world, fundraisers are often expected…More
Why Aren’t You Raising More Million-Dollar Gifts?Jim LangleyAugust 8, 2025Have you ever wondered why you aren’t raising more million-dollar gifts? There’s plenty to go around, right? Why aren’t you…More
5 Outcomes You Can Expect When You Reach Out to Major or Legacy Donor ProspectsGreg WarnerAugust 6, 2025Outcomes, not Activities So many nonprofits put far too much emphasis on tracking activities instead of outcomes. At nonprofits using…More