Categories: Fundraising

Beware of the fundraising Illuminati

The Illuminati is the name given to real and fictitious secret society groups claiming special knowledge or enlightenment. 

In the nonprofit sector, such groups of ‘experts’ exist; make no mistake!

They act like they know what’s best for you, your organization’s supporters, and the sector as a whole while saying they are “just trying to make the world a better place.” And I can only assume that deep in their hearts they really believe that to be true.

But, I have learned (unfortunately from experience) that many of them are actually mostly trying to make their world better. In other words, they are fiercely focused on their own self-interests yet they pretend to be altruistic.

Look, there’s nothing wrong with self-interest. But cloaking it in altruism is misleading. And that’s not fair.

 

Greg Warner

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Greg Warner

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