I think organizations should do whatever it takes to uncover philanthropic mindsets because:
- Philanthropists have an unparalleled passion for an organization’s mission.
- Philanthropists want to right wrongs and transform the world in a way that speaks to them emotionally and intellectually.
- Philanthropists want to make a serious impact.
- Philanthropists want to find partnerships with facilitators and liaisons who will help them realize their dreams.
- Philanthropists want to build relationships with an organizations’ staff, the beneficiaries of their gifts and other philanthropists.
- Philanthropists sometimes give impulsively (as wealthy people often do. But, mostly, they give strategically).
- Philanthropists know that giving their money away is serious business and they work diligently to do so (just as they did when they accumulated their fortunes).
- Philanthropists want to be engaged and involved. They want to see the impact they made. They want to hear from the beneficiaries.
- Philanthropists have custom homes, vacation homes, boats and vacations. So it only makes sense that they want to customize their giving experiences too.
Now you can uncover philanthropic inclinations.
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> Inside the Mind of Your Major Donor: The Science Behind Major Giving and Philanthropy
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