Most fundraiser’s LinkedIn profiles are screwed up!
They look like resumes, not invitations. After all, are you trying to raise money or are you looking for another job?
If you are aiming to raise money then you need to recognize that, more and more, your donors will check you out online before they accept your telephone call or email outreach. Then, if you land an appointment/meeting, they’ll check you out again.
So what does your LinkedIn profile look like?
Is it written and designed to help you generate more donations or to help you get a job? If it’s the latter, I’ve got a problem with that and so will your supporters.
Here are 3 ways to improve your LinkedIn profile so your donors feel good:
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