Great Gift Officers have common traits. Here they are:
- Genuine curiosity. They ask donors questions and they truly care about the answers. They don’t sound like interrogators. Rather, they get supporters to think introspectively often saying, “Hmm. No one has ever asked me that before.”
- Competency for building trust. In order to be allowed to ask personal questions great Gift Officers learn how to build trust. In return, their supporters give them honest answers.
- Ability to inform and educate. They know that major gifts (including planned gifts) require careful consideration. Therefore, they act as facilitators. They provide information that is relevant and personalized for each individual supporter. They educate them.
- Skilled at connecting the dots. They know how to take what they’ve learned in order to align each supporter’s goals and aspirations with offers that meet their needs while moving the mission of the organization forward.
- Antennae. They are sensitive. Truly sensitive. They don’t think too much about themselves or the needs of the organization. Instead, they focus on the needs of individual donors. They stay alert. They look for intersections that benefit both the supporter and the organization.
>> The Six Secrets to Becoming an Extraordinary Major Gift Officer
>> Build Relationships: The Foundation of Fundraising
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