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Resources

A Decade of Million Dollar Bequests in Review

$39 Billion in bequests. Are you missing out? Thanks to a little help from our friends at the Indiana University Lilly Family School of Philanthropy,… Read More


Dr. Russell James’ Charitable Gift Planning eCourse

Get 13 CFRE credits upon completion Free training for your team There’s no charge! Save hundreds and thousands of dollars that you would otherwise pay… Read More


The Ultimate Guide to Writing Major Donor Letters

LEARN how to write engaging letters to major donors that raise money Our new and improved guide will help you every step of the way… Read More


Wills That Won’t

Download our eBook to learn what a smart marketer can do to keep planned gifts flowing, even when wills and trusts are on the decline…. Read More


Are you ready for a capital campaign?

Here’s your chance to evaluate your organization’s internal and external readiness to conduct a capital campaign. Take a look at the infrastructure needed to run… Read More


Copywriting Basics for Legacy Giving Websites

Simply put, here’s how to write copy for your website so you get a ton of legacy gifts. Fill out the form on the right… Read More


How Colleges and Universities Are Using Donor Surveys to Raise More Major Gifts and Planned Gifts

In this presentation, MarketSmart CEO and Founder, Greg Warner, covers everything you need to know about how and why colleges and universities are using donor… Read More


How to Ask for Major Gifts…with the Donor’s Permission

In this presentation, the Founder & President of MajorDonors.com, Diane Remin, will cover everything you need to know about how to ask for major gifts… Read More


Inside the Mind of Your Major Donor: The Science Behind Major Giving and Philanthropy

Find out what’s happening in the minds of your major donors Major donors need to feel involved and invested. They need outstanding communication. They like… Read More


2017 Fundraising In’s and Out’s

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Why People Stop Giving

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3 Steps to More Major Gifts

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