Introducing the First Ever Major Gifts Fundraising Benchmark Study

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Greg Warner is CEO and Founder of MarketSmart, a revolutionary marketing software and services firm that helps nonprofits raise more for less. In 2012 Greg coined the phrase “Engagement Fundraising” to encapsulate his breakthrough fundraising formula for achieving extraordinary results. Using their own innovative strategies and technologies, MarketSmart helps fundraisers around the world zero in on the donors most ready to support their organizations and institutions with major and legacy gifts.

Major Gifts Fundraising Benchmarks

The first-ever benchmark study on major gifts fundraising

Today, I’m thrilled to introduce the 2017 Major Gifts Fundraising Benchmark Study.
The research was led by Melissa S. Brown and supported by the Association of Philanthropic Counsel. I just funded the effort.
Below you’ll find a cool infographic you can check out, download and share (in case you don’t want to read the entire study). Or you can use these neat bite-sized shareables my designer made.
Click here to access the full 2017 Major Gifts Fundraising Benchmark Study.


2017 Major Gifts Fundraising Benchmark Study Infographic

Related Posts:

>>Engagement Fundraising Stats You Should Know
>>6 Reasons Why Planned Gift Marketing Budgets Are So Small

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