How to Get All of Your Planned Giving Marketing Questions Answered for FREE

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Greg Warner is CEO and Founder of MarketSmart, a revolutionary marketing software and services firm that helps nonprofits raise more for less. In 2012 Greg coined the phrase “Engagement Fundraising” to encapsulate his breakthrough fundraising formula for achieving extraordinary results. Using their own innovative strategies and technologies, MarketSmart helps fundraisers around the world zero in on the donors most ready to support their organizations and institutions with major and legacy gifts.

free marketing adviceYou may be all alone out there. Charged with uncovering hidden bequest gifts, generating new leads and meeting with supporters to help them make their plans.
It’s not easy. In fact, it’s downright hard! But there are a couple of places where you can go to get your questions answered for FREE. On LinkedIn, two of the most valuable groups for people interested in planned giving are:
Smart Planned Giving Marketers Group (full disclosure… I am the manager of this group)

  • Heavy results-oriented focus on marketing (lead generation, how-to’s, and best practices)
  • Closely managed (by me) so you’ll see relatively fewer discussions but a tremendous amount of interaction among members (i.e.- 2 discussions with 39 comments last week)
  • 3,674 members and growing very fast (almost 100 – 200 per week)

The Partnership for Philanthropic Planning Group

  • All around great discussions on philanthropic planning albeit sometimes a bit on the technical side (if you like getting into the details and legal stuff)
  • Managed by PPP (10 discussions last week with 11 comments)
  • 3,601 members with relatively modest but stable growth

Also, if you are interested in major gifts, scroll to the bottom of this post.
 
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Smart Major Gift Marketers (also managed by me) 

  • Heavy results-oriented focus on major gifts
  • Again, closely managed (by me) so you’ll see relatively fewer discussions but a tremendous amount of interaction among members (i.e.- just 1 discussion with 45 comments last week)
  • 12,382 members and growing relatively fast

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4 responses to “How to Get All of Your Planned Giving Marketing Questions Answered for FREE”

  1. this arrived at an opportune time, Greg…I have a proposal in to a nonprofit who wants fundraising help from my consulting team… including some planned giving help. I was certified in PG over 12 years ago…and a LOT of the law has changed…but suspect the methods are still similar….so I’ll be taking a look. Thanks, as usual!!

  2. this arrived at an opportune time, Greg…I have a proposal in to a nonprofit who wants fundraising help from my consulting team… including some planned giving help. I was certified in PG over 12 years ago…and a LOT of the law has changed…but suspect the methods are still similar….so I’ll be taking a look. Thanks, as usual!!

  3. Greg Warner says:

    Good for you Marguerite!

  4. Greg Warner says:

    Good for you Marguerite!

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