Recently we surveyed a few hundred fundraisers to find out what they felt were the most (and least) important data points for qualifying and prioritizing major gift supporters for outreach.

Greg and Tim discuss the findings in this episode.

The survey results can also be found here – https://imarketsmart.com/the-top-qualification-and-prioritization-data-points-you-should-consider-before-you-reach-out-to-your-supporters-to-build-a-caseload/

Learn more about MarketSmart at https://imarketsmart.com. Learn more about the Engagement Fundraising Book at  www.engagementfundraisingbook.com.