Your supporters want something in exchange for their cash. But, many nonprofits just don’t give.
This problem made us come up with a simple methodology that we call “3-to-1 Major Gift Fundraising.” It works to help fundraisers maintain a “giving” mindset as follows:
For every single donation you receive from a major supporter you should (1) thank them, (2) report on the results, and (3) provide an engagement offer before asking for another gift.
One Thank You + One Report On Results + One Engagement Offer = Ask For Next Gift
To help you get started, download a copy of our popular 3-to-1 Major Gift Fundraising sheet.
Every time you complete a step, simply check off a box, and when you check off all three, ask for the next gift. It’s as easy as 1-to-3!