1. Announce a gift you recently received (a modest one… legacy gifts mostly come from average folks— not the rich) and say “thank you”
2. Promote a video about a legacy donor
3. Share a link to a legacy donor story
4. Publicize rate changes or smart giving opportunities that can deliver unique donor benefits (and have a deadline)
5. Share information about past gifts and how people still benefit from those gifts today
6. Provide offers for free estate planning information
7. Remind donors to make a will and consider your organization when doing so
8. Share photos from and stories about Legacy Society events
Can you help me add to this list?
Related Posts
>> Should you create a separate Facebook page for major (and/or planned) gifts?
>> How to Use Facebook to Promote Planned Giving
“Like” #2!
Good points to remember. Thank you for sharing them.