Bequest Potential Calculator

A free tool designed to help nonprofits estimate the future value of bequests from their supporter base.

Maximize Your Legacy Giving Strategy
This calculator provides both a low and high-end projection, giving you a clearer picture of your potential legacy gifts.

How It Works
Simply enter the number of active supporters in your database, and our calculator will give you a straightforward estimate of your bequest potential.

  • Uncover the True Value of Your Bequest Potential
    Understanding your bequest potential is essential for creating a successful legacy giving program. Our calculator shows how much funding you might miss out on if you don’t invest in legacy gift marketing. Here’s how it can help:
  • Get Clear Estimates: Receive low and high estimates of your potential legacy gifts, helping you see what planned giving could mean for your organization.
  • Spot Missed Opportunities: Compare these estimates with your current goals to find any legacy gifts you may have missed.
  • Make Your Case: Help fundraisers engage leadership, colleagues, and board members in supporting increased investment in legacy gift marketing.

Number of Active Supporters:

(Number of people who have donated to your organization in the last year)

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Ready to gain a much clearer understanding of your organization’s legacy giving potential?

Schedule a complimentary Opportunity Analysis with MarketSmart to see how we can support your legacy giving program.

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