For more info about how Converge helps nonprofits get more donors, visit: Converge.Digital. You can also download Mark’s free Facebook Fundraising Blueprint here: www.converge.digital/facebookfundraisingblueprint
Click here to listen on YouTube!
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Topic Timestamps
- Who is Mark Santiago? [02:36]
- Facebook [04:37]
- Quality versus quantity [05:30]
- How personalized do you get? [09:09]
- What is the ROI? [10:19]
- What’s the process? [12:11]
- Older donors on Facebook? [14:23]
- Direct mail [16:21]
- FundraisingReportCard.com [18:01]
- What don’t people understand about Facebook? [19:30]
- Building trust [22:04]
- Growth mindset [25:18]
- Leadership [26:27]
- Finding new prospects [27:16]
- Targeting those that already like your organization [28:27]
- Best ad format? [28:53]
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