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If something about fundraising makes you uncomfortable, it isn’t because there’s something wrong with you but because there’s something wrong with the way you’re fundraising,… Read More
You know that feeling when you’re talking to someone, and you realize they’ve already made up their mind about you? It happens in dating, in… Read More
The most important goals in managing prospects or donors in our portfolios are: Establishing a rapport with donors Maintaining contact Finding ways for them to… Read More
So many nonprofits seeking major gifts keep doing what they’ve been told by the so-called experts, consultants, and traditionalists. Ask, ask, ask. Keep your metrics… Read More
A well-placed referral can be the bridge to new partnerships, financial support, and resources. It can elevate your nonprofit from merely surviving to thriving. But… Read More
The two most important words in philanthropic facilitation are, “Because you”. As in: “Because you have such a vested interest in the empowerment of girls… Read More
Planned gifts often constitute some of the biggest gifts charities ever receive. But winning them requires you to make the donor think about their own… Read More
Practitioners of transactional fundraising and the cultures who default to it will never know, see, foster, or benefit from the best in human nature and… Read More
The longer I work with nonprofits, the more convinced I become that one of my core beliefs is true: If organizations ceased nearly all new-donor… Read More
Gone are the days – or so they should be: Of imagining in splendid isolation what donors should do for us then foisting our brain… Read More
One of the most effective strategies for major gifts fundraising is to help your donors advance their personal hero story. This isn’t just our claim…. Read More
Philanthropic facilitation is as old as human history. It began when two or more people saw a common need or opportunity and resolved to work… Read More
I think too many major gifts fundraisers – and people in most other industries as well – are not using their LinkedIn profiles to their… Read More
We customize our approaches for each client, whether it is for consulting or training, by looking at their longitudinal data to identify predictive patterns. Using… Read More
The usual methods for identifying and qualifying major donors are costing your organization huge amounts of money if you are relying too much on them…. Read More
You’re always outnumbered. No matter how much fundraising experience and philanthropic wisdom you acquire, you’re always surrounded by completely inexperienced people who assume they know… Read More
It’s a problem as old as fundraising. How do you find, attract, and qualify people who can give major gifts to your nonprofit organization? Many… Read More
What’s your reason for requesting the first meeting with a prospective donor? The ones I hear most often, including the ones used on me, include:… Read More
Understanding the motives for why donors make major gifts is a big part of successful fundraising. This is how we can relate to a donor… Read More
Funny how we use the word “cultivation” so often but rarely address the preceding step, “planting.” Philanthropic potential is like fertile ground. Figuring out which… Read More
You know they’re in there, somewhere in your donor database. You just need to find them – those small donors who could turn into major… Read More
The days of easy fundraising are over. Now we need to face up to the hard parts of securing and sustaining philanthropic confidence. I’m sorry… Read More
Your biggest major donors simply cannot be treated like all your other donors. If you’re like most mid-size and larger nonprofits, they are funding the… Read More
My concern with so much of traditional fundraising is that it puts one or more parties in an uncomfortable position. Donors feel as if they… Read More
Feeling like your job is getting harder because donor expectations have changed and competition for the charitable dollar is growing?
Finding that the old orthodoxies and conventions espoused by so-called experts in online echo-chambers and at conferences don’t work anymore?
Want to help more people make impact by facilitating their acts of philanthropy but feel like too many obstacles keep getting in your way?
Then this book is for you.
Engagement Fundraising was developed from the perspective of a donor who discovered firsthand that the impersonal, spray-and-pray approaches of his beloved charity were not only offensive but also wasteful and ineffective. So he took action. And now, you can too.
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