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Stay Out of Echo Chambers
Echo chambers are dangerous places.
Information, ideas, and beliefs are amplified and reinforced in echo chambers. The repetition inside these kinds of enclosed systems is deadly to the soul and imagination because different or competing views get drowned out so easily (or are never allowed in).
I think too many fundraisers get stuck in echo chambers. They listen to the wrong people and follow the wrong advice. The consequences can be disastrous.
Pay attention to where you are and what you are hearing. If you find yourself in an echo chamber, get out. It’s easy. Just use your mind and follow your heart.
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Feeling like your job is getting harder because donor expectations have changed and competition for the charitable dollar is growing?
Finding that the old orthodoxies and conventions espoused by so-called experts in online echo-chambers and at conferences don’t work anymore?
Want to help more people make impact by facilitating their acts of philanthropy but feel like too many obstacles keep getting in your way?
Then this book is for you.
Engagement Fundraising was developed from the perspective of a donor who discovered firsthand that the impersonal, spray-and-pray approaches of his beloved charity were not only offensive but also wasteful and ineffective. So he took action. And now, you can too.
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