Major gifts from individuals represent, by far, the single greatest potential source of revenue for non-profits – and that’s true for nonprofits of any size or shape! If you’ve got donors, you’ve got the raw material for a major donor program. But you won’t get far unless you meet with folks face-to-face. The key to success is getting the visit! Do this, and you’re 85% down the road to success. It’s the hardest thing to do, but the pay-off makes it totally worth it. Execute these nine strategies and you’ll be well on your way to raising the major gifts that will assure you reach your goals.
This webinar will give you the tools and confidence you need to get up close and personal with the folks who will be key to your success.
Here’s what you’ll learn:
- How to frame the visit
- How to initiate the conversation
- What to say to create good feelings
- How to avoid common mistakes
- The biggest secret that will secure the visit
- When to talk about money
- How to close the deal
- And much more!
Access the webinar recording and slides now by filling out the form!
About the Presenter:
Claire Axelrad, J.D., CFRE is a fundraising visionary with 30+ years of frontline development work helping organizations raise millions in support. Her award-winning blog showcases her practical approach, which earned her the AFP “Outstanding Fundraising Professional of the Year” award. Claire runs “Clairification School” online, actively coaches development staff, teaches the CFRE course that certifies professional fundraisers, and is a regular contributor to Bloomerang, Guidestar, NonProfit PRO, Network for Good and Maximize Social Business. Prior to consulting, Claire led development and marketing for San Francisco Food Bank, S.F. Jewish Community Center, Jewish Family and Children’s Services, California School of Professional Psychology and S.F. Conservatory of Music. Her motto: “If I know it, I want you to know it too.” A member of the California State Bar, Claire resides in San Francisco.