Politicians vs. Fundraisers

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Greg Warner is CEO and Founder of MarketSmart, a revolutionary marketing software and services firm that helps nonprofits raise more for less. In 2012 Greg coined the phrase “Engagement Fundraising” to encapsulate his breakthrough fundraising formula for achieving extraordinary results. Using their own innovative strategies and technologies, MarketSmart helps fundraisers around the world zero in on the donors most ready to support their organizations and institutions with major and legacy gifts.

If you don’t test your marketing, you’ll end up with a bunch of politicians trying to get their ideas in place.
If you do test your marketing, you’ll end up with a bunch of fundraisers trying to change the world.
I think the world needs more fundraisers and less politicians.
You can quote me on that!

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Fundraisers vs. polititians

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One response to “Politicians vs. Fundraisers”

  1. Ken E Williams says:

    I agree–fewer, or no, politicians. Results talk, opinions walk.

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