Now Available: Executive Summary (PDF) of My Webinar On ‘Fundraising Climate Change’

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Greg Warner is CEO and Founder of MarketSmart, a revolutionary marketing software and services firm that helps nonprofits raise more for less. In 2012 Greg coined the phrase “Engagement Fundraising” to encapsulate his breakthrough fundraising formula for achieving extraordinary results. Using their own innovative strategies and technologies, MarketSmart helps fundraisers around the world zero in on the donors most ready to support their organizations and institutions with major and legacy gifts.

A few weeks ago I hosted a webinar about Fundraising Climate Change (a term I developed some time ago and included in my book titled Engagement Fundraising).

In the webinar I presented a ton of data supporting my claim that the fundraising environment has been shifting and the storm clouds have been gathering. I believe that, finally, the day of reckoning is upon us and too few organizations are ready.

  • Low-dollar donors are disappearing;
  • Donor retention rates are dropping;
  • Donor trust in nonprofits is becoming more depressed;
  • All while competition for donor dollars is growing.

Over 1,000 people attended the live event and viewed the recording. However, a number of people reached out to me asking if I might provide them with an Executive Summary describing the highlights. I understand. People are busy and one hour is a lot of time to devote to self-education.

So, I put together an eReport (downloadable PDF) that can be read in about 10 minutes. You can access it here at no charge whatsoever. It’s my gift to you! I hope you’ll check it out and share it with your colleagues.


Fundraising Climate Change eReport PDF



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Michelle Schweber
Michelle Schweber
3 years ago

See, this is why I adore you. How nice. THANK YOU!

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