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Marketing is easy, right?

Greg Warner is CEO and Founder of MarketSmart, a revolutionary marketing software and services firm that helps nonprofits raise more for less. In 2012 Greg coined the phrase “Engagement Fundraising” to encapsulate his breakthrough fundraising formula for achieving extraordinary results. Using their own innovative strategies and technologies, MarketSmart helps fundraisers around the world zero in on the donors most ready to support their organizations and institutions with major and legacy gifts.

planned giving marketing is easy

Thanks to LUMA for providing this awesome graphic that shows just how many tools you could use for marketing efforts these days.  These tools make marketing “easy”.  But deciding which ones to use… that’s another story.

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