I Love Results. Do You?

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Greg Warner is CEO and Founder of MarketSmart, a revolutionary marketing software and services firm that helps nonprofits raise more for less. In 2012 Greg coined the phrase “Engagement Fundraising” to encapsulate his breakthrough fundraising formula for achieving extraordinary results. Using their own innovative strategies and technologies, MarketSmart helps fundraisers around the world zero in on the donors most ready to support their organizations and institutions with major and legacy gifts.

fundraising resultsI love happy clients. I love happy donors. I love results.
If your major gift and legacy gift marketing campaigns are not generating piles of leads, I think you should be asking yourself some serious questions:

  • Is the person or company “helping you” really the right fit?
  • Do they really know what they are talking about?
  • Do they deliver the results you (and your supporters) deserve?

If not, run!… (don’t walk) …run to your telephone and fire them immediately. Then get someone who can deliver a pile of results fast. Get someone who will spend your marketing budget wisely, efficiently and effectively. And do it now! Your supporters deserve that.
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