Does your organization deliver quality?

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Greg Warner is CEO and Founder of MarketSmart, a revolutionary marketing software and services firm that helps nonprofits raise more for less. In 2012 Greg coined the phrase “Engagement Fundraising” to encapsulate his breakthrough fundraising formula for achieving extraordinary results. Using their own innovative strategies and technologies, MarketSmart helps fundraisers around the world zero in on the donors most ready to support their organizations and institutions with major and legacy gifts.

About quality…
Quality is the cornerstone of growth.
Quality is expected— from your donors, non-donors, workers, volunteers, board members and everyone else.
Quality might even be expected from the very people your organization aims to help since those same people could someday become your best supporters.
Quality delivers results for those you want to help.
Quality delivers results for your supporters.
Quality maintains your existing donor base.
Quality acquires new donors.
Quality makes donors happy.
Quality inspires referrals.
Quality must be persistent, consistent and ubiquitous.
Quality requires teamwork.
Quality comes from leadership.
Quality must be embraced.
Quality wants you.
Do you want quality?

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