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If something about fundraising makes you uncomfortable, it isn’t because there’s something wrong with you but because there’s something wrong with the way you’re fundraising,… Read More
The most important goals in managing prospects or donors in our portfolios are: Establishing a rapport with donors Maintaining contact Finding ways for them to… Read More
The two most important words in philanthropic facilitation are, “Because you”. As in: “Because you have such a vested interest in the empowerment of girls… Read More
Practitioners of transactional fundraising and the cultures who default to it will never know, see, foster, or benefit from the best in human nature and… Read More
Gone are the days – or so they should be: Of imagining in splendid isolation what donors should do for us then foisting our brain… Read More
Philanthropic facilitation is as old as human history. It began when two or more people saw a common need or opportunity and resolved to work… Read More
Funny how we use the word “cultivation” so often but rarely address the preceding step, “planting.” Philanthropic potential is like fertile ground. Figuring out which… Read More
The days of easy fundraising are over. Now we need to face up to the hard parts of securing and sustaining philanthropic confidence. I’m sorry… Read More
My concern with so much of traditional fundraising is that it puts one or more parties in an uncomfortable position. Donors feel as if they… Read More
I believe: Fundraising and philanthropy are not interchangeable terms, that the former is dependent on the latter; if fundraising assumes that philanthropy exists to serve… Read More
AI and machine learning are the new buzzwords in the prospect identification field proposing yet another solution to the challenge of building caseloads of major… Read More
A giving revolution has already occurred. So, the longer you wait to adapt to it, the farther behind you will fall. Even the healthiest, highest… Read More
Ever wonder why what you do is called ‘advancement’? Here’s the answer: Your primary role is to help donors move themselves forward through their own… Read More
When we poll fundraisers in advance of team practices (I don’t like the word “training” because people aren’t pets), we see very similar responses across… Read More
Not as many people give according to our “strategic pillars” as we would like to believe or as our fundraising reports suggest. In fact, we… Read More
A lot of money spent on fundraising has little or no effect on fundraising results. And when you spend money on the wrong things, you… Read More
Fundraising should be as comfortable as two people exploring possibilities. If done wisely and well, fundraising is nothing more than two people exploring possibilities. That… Read More
Giving vs. sharing Are we asking people to give? Or are we asking them to share? This might feel like a trivial choice of synonyms…. Read More
❌ Average MGO: Shares lots of great information. ✅ Great MGO: Asks important questions and listens. ❌ Average MGO: Has a 10 day outlook…. Read More
The most important part of advancement is something we can’t measure. It’s the problem with all fundraising systems and process charts. They depict human decision-making… Read More
Something’s missing. You might have noticed. The last few posts played the primal-giving game.[1] But they didn’t focus on heroes. Now, it’s time to get… Read More
In 2007, after listening to a lot of donors and conducting a lot of research, I advised, “Don’t just ask you donors to give to… Read More
Donors are looking for a better philanthropic value proposition. They want to know how their dollars will be turned into differences. Traditional fundraising loses four out… Read More
So much of standard fundraising practice is inconsistent with philanthropic partnership building. Would you enter into, feel comfortable with, or stay in a partnership if… Read More
Feeling like your job is getting harder because donor expectations have changed and competition for the charitable dollar is growing?
Finding that the old orthodoxies and conventions espoused by so-called experts in online echo-chambers and at conferences don’t work anymore?
Want to help more people make impact by facilitating their acts of philanthropy but feel like too many obstacles keep getting in your way?
Then this book is for you.
Engagement Fundraising was developed from the perspective of a donor who discovered firsthand that the impersonal, spray-and-pray approaches of his beloved charity were not only offensive but also wasteful and ineffective. So he took action. And now, you can too.
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