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A "wild woman" interviewed me
Ever want to hear the voice of SmartIdeas (Greg Warner)?
Here’s your chance. Mazarine Trez of Wildwoman Fundraising interviewed me some time ago. We discussed what a donor’s digital body language indicates about their level of interest in making a donation.
You can read the interview here.
Or listen to it here (below).
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Feeling like your job is getting harder because donor expectations have changed and competition for the charitable dollar is growing?
Finding that the old orthodoxies and conventions espoused by so-called experts in online echo-chambers and at conferences don’t work anymore?
Want to help more people make impact by facilitating their acts of philanthropy but feel like too many obstacles keep getting in your way?
Then this book is for you.
Engagement Fundraising was developed from the perspective of a donor who discovered firsthand that the impersonal, spray-and-pray approaches of his beloved charity were not only offensive but also wasteful and ineffective. So he took action. And now, you can too.
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This is a fantastic article – an up to date look at who a major gift donor is and what we can do as MG officers to move the needle for our organizations!
Great interview
Thank you!
Truly awesome indeed !!