7 Traits of the Best Nonprofits

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Greg Warner is CEO and Founder of MarketSmart, a revolutionary marketing software and services firm that helps nonprofits raise more for less. In 2012 Greg coined the phrase “Engagement Fundraising” to encapsulate his breakthrough fundraising formula for achieving extraordinary results. Using their own innovative strategies and technologies, MarketSmart helps fundraisers around the world zero in on the donors most ready to support their organizations and institutions with major and legacy gifts.

traits of the best nonprofitsFunny thing is this… the traits donors look for in a nonprofit are the same traits they look for in a relationship with a person.
So you can be sure your donors are considering these traits in both you and your organization.
Here they are:

  • Likeability
  • Compatibility
  • Dependability
  • Trustworthiness
  • Respectfulness
  • Honesty
  • Ability to handle a crisis

Are you making sure you continue to develop these traits both personally and for your organization?

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