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24 amazing benchmark reports on fundraising all in one place
If you’re like me, you like to noodle data and scratch your head a lot.
I’ve done so much head-scratching that my hair is almost gone!
Anyway, I stumbled on this link that houses 24 benchmark reports on fundraising. It’s really useful to have all of this information in one place (although you have to fill out forms to download them).
ONE WARNING: Don’t spend so much time noodling this stuff that you forget to engage with your supporters. Sometimes this stuff can lead to “analysis paralysis.” Be careful!
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Feeling like your job is getting harder because donor expectations have changed and competition for the charitable dollar is growing?
Finding that the old orthodoxies and conventions espoused by so-called experts in online echo-chambers and at conferences don’t work anymore?
Want to help more people make impact by facilitating their acts of philanthropy but feel like too many obstacles keep getting in your way?
Then this book is for you.
Engagement Fundraising was developed from the perspective of a donor who discovered firsthand that the impersonal, spray-and-pray approaches of his beloved charity were not only offensive but also wasteful and ineffective. So he took action. And now, you can too.
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