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Top 10 reasons major and planned gift officers fail to generate results
# 10. Too much rapport building (not enough alignment of organizational needs with donor passions and interests)
# 9. Talking too much; listening too little (“show up and throw up fundraising“)
# 8. Absence of a seriously effective, proven plan/process that gets results
# 7. Inability to unearth and connect deeply with donor wants, needs and desires
# 6. Lack of urgency
# 5. Over-investment in unqualified opportunities
# 4. Poor time management (too much time in the office attending meetings)
# 3. Lack of motivation (perhaps looking for another job)
# 2. Call reluctance (which means they are actually in the wrong job)
# 1. Leadership “doesn’t get it”
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Feeling like your job is getting harder because donor expectations have changed and competition for the charitable dollar is growing?
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All of the above right on target
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