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I think organizations should do whatever it takes to uncover philanthropic mindsets because:
Now you can uncover philanthropic inclinations.
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> Inside the Mind of Your Major Donor: The Science Behind Major Giving and Philanthropy
>> Charity vs. Philanthropy and Charitable People vs. Philanthropists
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Great article on why philanthropic mindsets is important to consider for your charity or organisation. What are some of the ways you think you can encourage more philanthropic focus in charities?